Within the module I am currently sitting, lecturer Gemma Dale presented to us the use of Social Media Professionally, as my overall blog has the basis of social media and how to present yourself in a professional manner, i though that it would be ideal to present my understanding of this lecture within a post. Gemma highlighted on three parts within this lecture: why is social media important, platforms and tips for success.
Importance of social media
Firstly Gemma presented a short 3 minute video by Erik Qualman, it illustrates key facts and provides a wide eye opener on how Social Media affects the public. One key part of the video stood out for me the most “53% of millenniums would rather loose their sense of smell, than their technology”
Platforms
Tips for Success
Gemma presented a list of twelve tips for successful use of professional social media. These are as follows;
- Personally Policy
- Get the image right
- Write your elevator pitch
- Pick your platforms
- Decide on your message and audience
- Play to your strengths
- Have dialogue
- Be yourself
- Get involved
- Share often and usefully
- Stay Safe
- Have a plan
My intake and feedback from this lecture.
Overall i feel the presentation of this lecture was effective and had clear understanding. Gemma’s delivery was casted efficiently to the group, she introduced all the core aspects and provided me with knowledge i was unaware of.
I feel that this lecture has clearly defined the importance of social media and opened my eyes on how businesses use social media. It’s an overwhelming statistic that 90% of employers use social media platforms to hirer individuals. Gemma also showcased her own LinkedIn and personal twitter, so we would catch a feel for how an effective social media platform operate, this give me the base to correct my profile. Overall, I don’t feel like I had any sort of negative experience with this lecture although I fell we should have focused in more on the hiring process through social media, a guest speaker or a business owner to display what employers look for in candidates.
Kirsty Burnside 